Where can I find Digipaks to analyse?

Answer: discogs.com.

Search an artist or album:

In the list presented, search for ‘gat' or ‘dig'.

Hopefully, you will find that the entire packaging has been scanned and added.

What should I be doing?

Music Video:

1. Research in to Music Video styles: Concept, Performance, Narrative, Hybrid.
2. Research into existing media: 10 x Music Videos; 10 x Digi Packs (4 and 6 panel); 10 x Adverts

Short Film:

1. Research into existing media: 10 x Short Films; 10 x Reviews; 10 Websites or Posters
2. Detailed research into Genre.

Trailer:

1. Research into existing media: 10 x Trailers; 10 x Film Posters; 10 x Film Magazine covers
2. Detailed research into Genre.

There should never be an idle moment.

Mr. M.

Article: 'Reading Rihanna: the burden of representation'

Interesting article by David Buckingham re: Rhianna, her music video for the song 'Bitch Better Have My Money' and representation.

Link: http://davidbuckingham.net/2015/07/14/reading-rihanna-the-burden-of-representation/

The First Days of Spring

Short Film? Music Video?

The Suburbs by Spike Jonze

Music Video? Short Film?

Music Video: 2 Presentations and 1 Essay

For those of you considering the Music Promo Brief, the following two presentations and one essay provide a wealth of material to get your research started.

This first presentation provides a detailed guide to music video, applying key concepts including genre, narrative, representation and audience to a wealth of music videos. I recommend for this and the following presentation to have YouTube at the ready, as I would watch the videos that are discussed as you work through the presentation. I would also recommend that you begin to create a glossary of key terms, there are a lot of new concepts that will have to come to terms with.

The second presentation delves deeper into the technical construction of music videos, considering camera work, editing, representation and construction of 'star image'.

Finally, follow this link to read an essay titled: What is Music Video? Audiovisual Poetry or Commercial Salad of Images. It is a highly critical response to the purpose and nature of music videos.

Link: http://www.filmsound.org/what_is_music_video/

"The Big Lebowski" as Postmodern Posterboy (or How I Learnt to Stop Worrying and Love Baudrillard)

Please read the following article in preparation for tomorrow's ILP Day.

"The Big Lebowski" as Postmodern Posterboy (or How I Learnt to Stop Worrying and Love Baudrillard) by David Larson

We will be in Room 82.

It is an important day, we will be completing the following activities:

1. A review and round up of our analysis of the works of the Coen Brothers
2. An analysis of advertising as a form of postmodern media
3. An analysis of music video as a form of postmodern media (including a particular focus on Gorillaz)
4. An analysis of the Mighty Boosh as postmodern media

There will be related reading material provided throughout.

Also, there will be a follow on homework activity, in which you will begin your preparation for assessment.

Part of this will be to collaborate on a revision source for the unit. This will be created as a wiki within the VLE.

The following adverts and music videos will be used during the day:

Advertising:

Volkswagen

Google

Music Video

Red Hot Chili Peppers

Gorillaz

A2 Coursework Deadlines (2012)

1. Tuesday 21st February - All practical work to be submitted for 'formative assessment'. You may be asked to make further edits after this.

• Music Promo: Music Video, Digipack and Advertisement
• Short Film: Film, Poster and Review
• Advertising: 2 x Adverts, Sponsorship Sequence and either Web Popup or Radio Advertisement

2. Tuesday 13th March - First draft of Evaluation and all final edits made (as advised) to practical work.

3. Wednesday 28th March - Final draft of Evaluation (uploaded to blog), all practical work uploaded to blog and any gaps in research/planning filled.

How Research Should Be Done

Follow the link to view an excellent example of A2 Media Studies: Advanced Portfolio research and planning in progress.

http://mediastudiesringwoodgriffinadvanced.blogspot.com/

This is the standard I expect from you all! :-)

We Didn't Start The Fire

A2: Music Video Students

Here is an excellent example (Level 4) of a student made digi-pack and magazine ad for their music promo package:


http://getaheadocrmedia.blogspot.com/2010/10/what-does-digipack-look-like.html


Thanks to Andy Wallis at Ringwood School for the heads up! Check out their Media blog here: http://mediastudiesringwood.blogspot.com/


Mr. M.

AS / A2: Ringwood Media Blog

A Media Blog from Ringwood school in Hampshire. Some excellent resources and some excellent student blogs. 


Go check it out: http://mediaringwood.wordpress.com/