Showing posts with label Effects. Show all posts
Showing posts with label Effects. Show all posts

Wednesday, December 14, 2011

A2: 2011 UK Riots: A Hyperreal Event?

Christmas Homework: Part 1:

Based on your understanding of Baudrillard's theory of Hyperreality, complete the following essay. You must refer to the David Buckingham article: "There's a riot going on" featured in Media Magazine - December 2011. However, you may also wish to refer to the 9/11 and Saddam Statue examples as well as 'The Matrix' and 'Blade Runner' to support your arguments.

"The 2011 UK Riots can only be understood as a hyperreal event." To what extent do you agree with this statement?

The word count is 800. Please read over your targets from your previous assessment before completing this one.

Christmas Homework: Part 2:

Complete the following research (you might want to do this before you write the essay):


  • What is the 'effects model'?
  • What is the agenda setting model'?
  • What is the 'uses and gratifications' theory?
  • What is 'selective exposure'?
  • What is 'selective perception'?


Bonus Material: Here are David Buckingham' slides that accompanied a presentation he gave at the Media Magazine conference. They make a useful accompaniment to the article.

Wednesday, September 14, 2011

SpongeBob


A recent study carried out by the University of Virginia would have you believe that watching SpongeBob SquarePants for little more than nine minutes can result in "short-term attention and learning problems". I doubt that very much. What this study does demonstrate however is how not to do research. Read Fox News' take here and the New York Times' response here. Oh, and keep watching SpongeBob, after all it's down right hilarious!

[Update] Nickelodeon's response to the report.

Monday, February 14, 2011

Recommended Website: Video Copilot

If you wish to take your video editing to the next level and have been trying to learn after effects then this website is for you:

http://www.videocopilot.net

It features advanced plugins and tutorials for use with after effects. In the words of James Hall (a current A2 Media student): "You learn so much from using it."